William (Bill) Smith established Westar Illumination in 2003 after working 11 years for Sallie Mae and eight years as a principal at Willow Garden Design. He currently serves as the President and principle designer of WEStar Illumination. It was while studying landscape design at the U.S. Department of Agriculture under Joel Lerner (Author of the Green Scene column in the Washington Post), that he saw a landscape lighting demonstration that inspired him to establish his own landscape lighting company. Landscape lighting has provided him the opportunity to use his hands and to express his creativity in an exciting and growing field.

Mr. Smith has studied at The Landscape Lighting Institute, lead by Janet Lennox Moyer, the author of "The Landscape Lighting Book," the definitive text for the landscape lighting industry. He is the first landscape lighting designer in the Northern Virginia and Washington, DC Metropolitan area to be certified by the Association of Outdoor Lighting Professionals (AOLP) as a Certified Low Voltage Lighting Technician (CLVLT) and as a Certified Outdoor Lighting Designer (COLD). The COLD certification is an advanced designation that requires completion of an extensive four-year program consisting of course trainging in landscape lighting design, advanced design preparation and peer review.  The program certification is the only one of its kind in the United States.  

He received his Bachelors of Science Degree in Commerce from the University of Virginia in Charlottesville, VA; and a Masters Degree in Business Administration, and Masters in Information Management from Marymount University in Arlington, Virginia. He has served as a Certified Public Accountant. He is an active member of several lighting and design organizations including, the Association of Outdoor Lighting Professional (AOLP), the American Lighting Association (ALA), the International Dark-Sky Association (IDA), and the American Society of Landscape Architects ( ASLA).

Experience – Quality – Commitment – Service – Environment

Experience. We are certified lighting professionals focused exclusively on the design and installation of high quality, low-voltage landscape lighting. Our team has installed projects of varying sizes and budgets and are some of the most capable in the area. Along with our expertise and professionalism, we bring creativity and a deep desire to stay apprised of the latest developments in the industry. Our employees are encourage - and in some cases required - to take advantage of continuing education training opportunities.

Quality. We use the highest quality landscape lighting fixtures, equipment and techniques in the industry and our customers have access to a wide array of styles and finishes.

Commitment. We are a local company and have long-standing relationships with many of our clients. We are committed to serving our customers for the long-term.Our business is built on honesty, integrity, loyalty and respect. You can rest assured that we are committed to providing you with reliable, trustworthy and consistent lighting services.

Service. Whether you are interested in outdoor installation, general maintenance, or expansion of your existing system, we guarantee superior service and that we will achieve your lighting goals. Our capable team will manage and oversee each project taking the utmost care of your property. We take into consideration your current and future lighting needs and the maintenance needs for the life of the equipment. We have a customer service guarantee that ensures that we will listen to your needs, educate you about design techniques, help you select the best fixtures for your property, develop an intelligent design, and coordinate installation that will meet your budget.

Environment. We do our best to stay abreast of the latest developments in the industry. If it is your desire, we can help you find the right products for you and for the planet. We can to help you select products that will help lower your monthly energy bill, reduce the carbon footprint of your home, and use equipment that is safe for the environment.